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Escape The Rat Race within 12 months…

is a personal development company based in London, UK, and was founded in 2014 by Christian Rodwell (Certified Master Coach by the Coaching Standards Authority).Within this community we offer support and guidance to help our members to gain clarity on exactly what their major goals and desires are in life, and then to assist them in taking massive, focused action towards achieving them.

May 1, 2017

Shane Melaugh is the Founder of Thrive Themes and is a half-Irish entrepreneur from Switzerland :)

Shane’s entrepreneurial journey started in 2006, when he dropped out of university. He went from offline business in the hardware market to ecommerce to affiliate niche sites and from hungry and desperate to well-fed and successful.

Today, Shane creates and sells software and information products for a living and he has been lucky enough to sell thousands of copies of his products and build up a business from absolute scratch to seven figures and beyond.

His hard work has earned him a solid reputation amongst internet marketers across the world as the Creator and Founder of Thrive Themes. Thrive themes is a brand under which he creates conversion focused WordPress themes and plugins to help aspiring entrepreneurs and business owners build their online presence and increase their online sales.

In this episode you’ll learn…

  • Why nice design alone won’t sell your products
  • Why Thrive Themes is one of the most widely used landing page software plugins for wordpress to help convert your web traffic into paying customers
  • What the three main conversion goals of a website are
  • Why Thrive Themes was not the instant success that many people today think it is
  • If you want to get really good at marketing then you have to first get over your own ego
  • The typical mistake that most entrepreneurs get caught up in when creating landing pages
  • Why you have to find someone who doesn’t mind giving you brutal feedback on your website design
  • Why affiliate marketing can be useful at the beginning and some examples of what the best affiliates do to create unique value
  • Why you should expect to wait between 6 - 18 months before you see real organic traffic from content marketing
  • Some quick-win tips for bringing traffic to your website fast
  • Why the signature of good marketing is understanding your audience


‘Thrive themes is about how can we get higher conversions on your website through our technology’

‘I think of things in terms of ‘How do you sell something? What is marketable? What do people want?’

‘To be a good marketer you have to become really good at seeing your stuff through somebody else’s eyes’

‘You have to bring unique value to the market in order to be a good affiliate’


Links & Resources mentioned in this episode:

Thrive Themes Landing Page Builder (Wordpress Plugin)

Thrive Leads (Grow your email list)

Thrive University (Free courses on how to build your online business)

Thrive Blog



Shane Melaugh Twitter


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